Everyone who buys a house has a different story, but there are some common threads about their needs and wants
People who engage a buyers agent are generally careful, thoughtful and deliberate in the way they go about the – for most – very large transaction of buying a piece of property. Perhaps more so than many consumers of standard real estate services.
A recent survey among clients of buyers agents produced answers that may or may not apply across the board. Nevertheless, some may find these stats interesting…
Buyers agent clients reported benefits like:
| Helped them narrow their search | 15% |
| Helped them expand their search | 21% |
| Provided useful lender info | 21% |
| Shortened the search time | 29% |
| Negotiated a better price | 34% |
| Better list of service-providers | 43% |
| Better contract terms and conditions | 44% |
| Better knowledge of the search area | 44% |
| Pointed out unnoticed property defects | 53% |
| Helped them understand the process | 59% |
In the matter of client satisfaction, responses included:
| Honesty and integrity | 87% |
| Knowledge and expertise | 87% |
| Market knowledge | 86% |
| People skills | 84% |
| Responsiveness | 83% |
| Communication skills | 82% |
| Local area knowledge | 82% |
| Technology skills | 77% |
| Negotiation skills | 73% |
Buyer Agents who specialise in working only with buyers, were valued more by respondents because:
- There’s no agency conflict because the buyer’s agent never represents the seller, or the seller’s agent;
- For similar reasons, there’s no confusion about representation;
- They have specialised training and expertise, and a clear focus on the buyer’s best interests.
